Founded in April 2014 in Portland, Oregon, USA. DiDi Girl emerged from 20 years of jewelry OEM expertise and material innovation by Qingdao Jingbao's founder Jing Zhao and brand operator Zihan Sircy. The two mothers, both with daughters, convey the special female relationship and irreplaceable love between mother and daughter from their own experiences.
Brand Origins
A special Gift from Mom!
DiDi Girl
DiDi Girl's name evokes modernity and connection: like the sound of a friend's car horn, an email's notification, or a racing heartbeat from a cherished message. The brand empowers girls to express individuality through jewelry across playgrounds, parties, and art scenes—transforming their world into a canvas of self-expression.
"Here we are!"
DiDi Girl offers dopamine-boosting style for every girl: bold, whimsical, or elegant.
Our designs mirror their dynamic lives, offering limitless possibilities to craft unique identities.
Where it comes from?
Design Philosophy
Inspired by nature, pets, art, festivals, and cultural trends, our designs celebrate girls' curiosity and love for life. Whether for everyday wear or special occasions, DiDi Girl's collections redefine fashion through bold creativity.
Materials & Craftsmanship
Our jewelry combines premium materials (925 sterling silver, crystals, gold, pearls) with cutting-edge techniques (3D modeling, low-temperature enamel) and intangible cultural heritage crafts (cashmere embroidery, jade sculpting). This fusion of tradition and modernity ensures artistic depth and sustainability.
Every piece reflects respect for craftsmanship, nature, and cultural heritage. We prioritize eco-friendly practices, ensuring true luxury aligns with environmental stewardship.
Women are growing girls throughout their lives. When we become mothers of other girls, we become stronger and more mature girls. We want to experience life with our daughters and become their role models. “I want to give you my whole world and also want to enter your world”, DiDi Girl conveys and expresses love, and the mother-daughter jewelry set also better demonstrates this.
